by Chuck Kocher | Dec 21, 2015 | Business Growth, Key Ideas to Think On, Planning, Strategy
This time of year it’s easy to start thinking about sandy beaches. And while relaxing in the sand may be a nice motivation, it’s not going to get your business where you want it to be. So what’s with the sandbox image? In Scaling Up, Verne Harnish uses the image of a...
by Chuck Kocher | Dec 14, 2015 | Business Growth, Key Ideas to Think On, Planning, Strategy
As you look forward to the coming year you’re probably starting to think about revisiting your strategic planning. That’s great thinking! But if you really want to grow your business it’s important that your strategic planning be driven by big goals. What are the...
by Chuck Kocher | Nov 30, 2015 | Coaching and Encouragement, Key Ideas to Think On, Leadership, Strategic Thinking
Many of the companies I work with spend a lot of time crafting their core values. That’s important, because it shapes the very character of your company. Many spend equal amounts of effort defining and fine-tuning their unique value propositions. You’ve probably gone...
by Chuck Kocher | Nov 25, 2015 | Business Growth, Coaching and Encouragement, Planning, Strategy
If you’re familiar with The Rockefeller Habits you’ve probably heard of what the book calls a Big Hairy Audacious Goal (BHAG). Companies that have their eyes set on growth use a BHAG to set their sites on achieving a long-term goal (probably 3 to 5 years out) that...
by Chuck Kocher | Nov 16, 2015 | Business Growth, Great Entrepreneurs, Leadership, Strategy
Last month there was a popular Halloween joke costume for adults staying at home. People claimed they were going to wear a simple white tee shirt with LIFE printed on it and hand out lemons to trick-or-treaters. When life hands your business lemons, however, it’s no...
by Chuck Kocher | Oct 12, 2015 | Business Growth, Strategy Development
Put three capital A’s in a row and most people think of the venerable American Automobile Association (which, by the way, tells you something about how well their branding works!). And that’s great if you need fast and courteous roadside assistance. If, however,...
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