by Chuck Kocher | Jul 22, 2013 | Coaching and Encouragement, Execution and Productivity, Key Ideas to Think On, Strategy Development
Sometimes businesses ask me for help with their marketing strategy. They’re not seeing the sales results they want, so they’re ready to “double-down” on their marketing efforts. But when they try to beef up their marketing they get bogged down. Things feel forced....
by Chuck Kocher | Jul 1, 2013 | Planning, Strategy, Strategy Development
It takes more than a great idea to make a great business. There are some business ideas that truly are things of wonder—but the problem is that they only work in a “one-off” situation. That may work if your business is providing custom, one-off solutions and you...
by Chuck Kocher | Jun 3, 2013 | Execution and Productivity, Planning, Strategy Development
A lot of business leaders assume they’re not in sales. After all, it doesn’t say anything about sales on their business cards or on their CV. And the information from the U.S. Bureau of Labor Statistics certainly seems to back that up. The bureau’s research shows that...
by Chuck Kocher | Apr 9, 2013 | People and Teams, Planning, Strategic Thinking, Strategy, Strategy Creation, Strategy Development
We all know that knowledge is power. And leaders who are in the know about what’s happening in the business environment around them are better able to adjust their plans, goals, and strategies. That’s why it’s so important to keep abreast of new developments. Maybe...
by Chuck Kocher | Mar 18, 2013 | Business Growth, Strategy Development
Since childhood we’ve heard that “the early bird gets the worm.” The implication for business seems pretty obvious: The first company into the market gets the lion’s share of the business. The early adopter of new technology gets a competitive advantage over his...
by Chuck Kocher | Mar 5, 2013 | Strategic Thinking, Strategy, Strategy Development
If you’re serious about working on your business instead of just working in your business, you have to pay attention to your business strategy. Great businesses don’t just happen. They evolve out of careful planning and execution. And that planning needs to be...
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