Strategy or Culture: What’s More Important for Your Business Success?

Trying to run a business without a strategy—without a clear idea of who your customers are, without definite goals, and without a specific plan for achieving those goals—is a recipe for failure. But is honing your strategy the most important you can do to assure your...

Learning, Leading, and Success

You may have competitors that are bigger than you. Some of your competitors may have more resources than you do. Some may even have inside connections that you don’t have. All of those things may be beyond your control. But here’s something that you—and you...

Thinking Like a Customer

One of the toughest things for many business leaders to do is to think like a customer. Business leaders tend to think like . . . businesses. Most of us would probably deny this, but we act as if our customers’ goals and objectives are really ours. They’re not. Our...