Things You’ll Learn at a Workshop That You Won’t Get from a Book

Posted by Chuck Kocher
On October 23, 2016

things-you-can-learn-at-a-workshop-that-you-wont-get-from-a-bookOne of the absolute essentials to business success is to keep on learning. The marketplace is constantly changing. New business opportunities require new skills (as well as a firm grip on some traditional skills). When it comes to business knowledge, you’re either moving forward or you’re falling behind.

One way to keep ahead of the game is to read voraciously. There are some really great books available that can help you get a grip on the things your need to know. Send me an email and I’ll be happy to pass on my list of “must-read” books.

There is, however, another option: Taking the time and effort to attend a business growth workshop can yield phenomenal results. On top of that, there are some things that a live workshop offers that you simply won’t get from a book. Let’s look at a couple of them.

  • Real Life Interaction with Real Issues: A book can give you great theory and even go into extensive detail about how to solve problems. At a workshop, participants can talk about how something plays out in real life. There’s nothing quite like raising issues and discussing outcomes in real conversation. In addition, when you read about examples in a book, they can sometimes feel almost sanitized. When you’re talking to someone sitting across the table from you they’re more likely to share examples that you can relate to. Plus you can ask follow-up questions: “What happens if you try that and this happens?” A workshop situation takes things from theory and makes it feel much more real.
  • Accountability: There’s also a certain amount of accountability that is present when you’re sitting in a room of your peers. When you read a book you may come across a really good idea that you want to try. But you’re never going to have the author call you and ask you about your success (or failure) at implementing an idea. The same is true when it comes to support for what you’re trying to accomplish. Reading a book can be a pretty solitary endeavor. When you go to a workshop, you interact with others and have the opportunity to ask them (at a later date) what their experience was like when they tried to put the principles they learned into practice.

Those are a couple of the reasons I enjoy putting on workshops focused around the principles in of the Rockefeller Habits in the Scaling Up Business Growth workshops. In addition to learning great information, participants get to interact with other business leaders who are in similar situation as they are.

There are two opportunities for you to take advantage of this seminar coming up soon. The first is in Colorado Springs on Wednesday, November 16, 2016 from 8:00 AM to 5:00 PM at the Club at Flying Horse, 1880 Weiskopf Point, Colorado Springs, CO 80921. Click here for more information or to register.

If you’re in the Denver area, you may want to check out the workshop on Wednesday, December 7, 2016 from 8:00 AM to 5:00 PM at The Inverness, 200 Inverness Drive West, Englewood, CO 80112. Click here for information or to register for the Denver workshop.